![]() HubSpot Marketing Hub offers a free plan in addition to three premium ones: And as your business grows, the software can scale with you.Īlso, HubSpot Marketing Hub integrates well with other customer relationship management (CRM) tools that HubSpot provides, so you can conveniently go for the whole package if you want. There are four plans in total, including a free version. Note that some features are locked behind tiered pricing plans, though. It also provides SEO support and templates for landing page designs, websites, and marketing emails, all of which offer fantastic inspiration to help you finish your ad campaign. The two major features of HubSpot’s software are marketing automation and email marketing tools, but there are many more, such as customer segmentation, A/B testing, analytics tools, social media marketing tools, and more. Most digital marketing tools are designed to serve one purpose, but HubSpot Marketing Hub, made by the famous business-oriented software company HubSpot, is a comprehensive marketing tool that combines many features into one cloud-based app. We picked a variety of digital marketing tools to cover as much ground as possible. The 9 Best Marketing Tools to Cover All Your Bases So you can look there unless your work requires the level of detail Photoshop provides. There are plenty of alternatives that get the job done with more intuitive tools that don’t require a background in design. However, you need to get creative with your visuals to come up with something original and catchy yet elegant and professional.įor a long time, that meant spending hours on Photoshop to craft the perfect poster or infographic.īut for most people now, using Photoshop is like using a bulldozer to hammer a nail. Visuals are the heart of digital marketing because they can attract people in a more charming way than text. Many of them also come with tried-and-tested templates and analysis tools to help you refine your technique. ![]() If you want to craft the best email marketing strategy without wasting too much time sending emails directly from your provider’s app, you need an email manager.Įmail managers can help you build your lists and deliver the info you want in an eye-catching format. Many people tune into their emails daily, so if you can reach them there, you’ve earned a potential customer. Email Marketing ToolsĮmail is still a massively popular marketing medium, and it’s not showing signs of slowing down. That’s why you need efficient SEO tools that’ll give you the right keyword ideas and help you cater your content to search engines. ![]() In turn, they’ll boost you on search engine pages.Īnd it’s virtually impossible to compete with top-shelf technology that can scrape information quickly if you don’t use it. You’re much more likely to gain potential customers if they find you when they look up their problem on search engines.Īnd in an increasingly competitive digital world where everyone’s competing for their search engine ranking, you need to optimize your content to make yourself more visible to web crawlers. ![]() ![]() Moreover, they often include useful features relating to posts and analytics to help you craft the perfect marketing strategy. The main challenge for marketers is managing multiple accounts for various businesses across several platforms.įortunately, many tools allow you to manage all your clients’ accounts from one app. Social media is one of the most important branches of digital marketing, thanks to the massive popularity of platforms like Facebook, Instagram, Twitter, and TikTok. If you’re new to digital marketing and don’t know what to expect out of your tools, we’ll discuss the types of marketing tools in more detail as we review our selected products, highlighting how they can benefit your ad campaigns.īut for now, here’s a brief overview of some popular types of digital marketing tools. Marketing tools are software that can facilitate marketing tasks, such as content creation, marketing automation, customer data collection, analysis, and more. ![]()
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